SEANFX

Design, Art, Film, Ideas

Send the Very Best like a Hallmark Card

Want my data part 2cards

I don’t like E-Cards. (Sorry to anyone who has ever sent me one.).  Not because I think it’s lazy or anything I’m mostly worried about all the spam and malware that comes with it.

I know this is scary to some people but what if I gave Hallmark Cards my whole Google address book and Calendar?  What would they know?  They’d know my relationships, birthday, anniversary’s well all the major events in my life along with those of my address book.

OKAY, This Is The Scary Part. (For Brands) 

Don’t get too greedy or go for the over sell here. Provide a good service and everyone will want to join in because they will see how much time this will save them.  Here’s how it works.

Save me a trip to the Card Store.  I know they are beautiful places and the help there is always outstanding.  But I always find I run out of time to go to the card shop.  The stores won’t go away but  there’s a certain segment like me that just can’t find the time for it.

So, here take my address book.

  • 3 Weeks before any event you send me an alert for X event.  You know it’s their birthday and their relationship too me.
  • Show me cards only related to that.  ( After a while you’ll see the kind I like to get, yum more data!) This will help you design better cards.
  • Let me pick the card through your app.
  • If I have other events around that time I can do them then too.

Now

  • You send me the stamped envelopes, pre-addressed ready to go back in the mail to my loved ones.
  • All I have to do is Sign, write a little something.  Insert a check add my personal touch. ( now offer ideas for those personal touches. )
  • Go all “Apple” on the box it arrives in and that might even become a keepsake.  You know Hallmark could make a great box!

Here’s another fine line you have to worry about crossing.  You can’t just take the address of all the people I just gave you and start spamming them to get your new service.  It will be a hard carrot to ignore by you’ll have to do it.  I think people will talk about this to but they might also want to keep it a secret.  They wouldn’t want to think people aren’t putting in the effort to go buy a card.

  • Keep in mind they are still putting in the effort to buy a card.  The creative, reading, and becoming touched by something is still happening.
  • You are helping to save my time getting to the spot where that happens.
  • Looks like I never forget, EVER.  You’re also making it look like I care more because now I don’t EVER miss anything.
  • You’re making me look more organized.
  • You’re giving me back the fun part with less effort on my part.

Everyone knows you care about your family and everyone knows you’d like to do more.  Why not make it so easy for them to do it.  You figure out the pricing. Per card, subscription fees, postage mark up.  You make my life better and I’ll give you stuff like money and my data without complaining.

I believe if companies can find a way to make my life better they’ll start wining with better customer loyalty and data to make better products.

You can read Part 1 here.  It’s about grocery shopping we all love that right?

Zip Train

When I worked in the city I really enjoyed the train. Most people say they like driving home from work because it relaxes them. Being on a train is the best way to relax where you can tune out even take a nap not to mention all the other things you could be doing like sketching ZIP  Trains. Not something you can do in a car, well till we get our Google Cars!

Here’s the ZIP Train. This train is meant to fit on the current highway systems. If you live in the Western Suburbs of Chicago you know the train system is designed to get people into the city not around it.

With Flexible car sizes that can be linked together by extra mini electric engines to push more cars.

(Above:)  Notice how the rails are vertically spaced.   With wheel that hug the track just like a roller coaster.  Passenger Cars would also have a wheeled system built in.  With limited mobile power but they could still move on their own in case of an emergency.

The concept behind ZIP Train is you don’t need extra land and it can be built right in the existing median. No more land to buy and it only should take up one car width. ZIP Train is a cross between a roller coaster and a train.

(Below: )The seating is single file with seats that can swivel out to great the passengers.  This is to take advantage of the small footprint of the train.

As you can see you can have a bi-directional train on the same track.  It would also have a solar panel cover.  Something maybe Solar Roadways could design?

 

Inside the cabin it would function much the same way all METRA trains works.  But maybe with more added features like outlets both power and USB and hideaway tables.

 

I love the idea of the Hyperloop and it will be perfect for long distance travel.   The ZIPTrain concept is designed to take better advantage of less available property and existing roadways.

Drive with a view

image

 

I can’t be the only on who hates being behind an 18 wheeler in a town you don’t know and I can’t read the street signs because of the wheeled wall in front of you.

So here’s the idea.

Mount low cost flexible video screens on the back doors of trailer trucks. Someday soon these screens will be able to go on to surfaces like this just like a giant sticker or wallpaper.

The front of the truck has a camera lens with a similar view a car might have traveling behind the truck. (In a perfect world the lens would change based on the rear car distance.)

From the Drivers POV you can see and read what’s in front of the truck almost like wasn’t even there. The trailer door latches and mechanical parts are still visible so it doesn’t totally disconnect drivers from reality.

Now the question is, do you cover the whole trailer to improve the view from all directions?

The WriteLight

The Pitch:

The WriteLight is the size of a ballpoint pen so it fits easily into your pocket and is ready to go just like your phone’s camera. It gives you a an easy to use secondary light source when taking photos with your camera phone.

The Idea:

I work with a few people that love photography, including myself.  We’ll take pictures with anything.  Now thanks to great cell phone cameras I never feel like I’m without something that will capture a pretty decent image.  But I always feel the flash is lacking on these phone.  Look I get it I’m expecting way too much from a phone camera flash.

One day we were playing around with our camera phones and trying out alternative lighting.  Like pen lights and small LED lights.  Then I realized what I wanted was a light that had a bunch of lights like the ones in cell phones, mainly because they are bright.  Since I’m an artist I’m always carrying around pens.  So I came up with the WriteLight.

You can vote on it at Quirky and if we’re lucky maybe they’ll make it!

I didn’t want a light that attached to the camera or supplements the camera light.  I wanted a light that could be positioned any where around your subject work like a video light, add more visual drama and best of all fit in my pocket right next to all my favorite pens.

Key Features:

  • Size of a regular pen.
  • 8 Super Bright LEDS
  • SWIPE your Light. Swipe across the length of the pen to turn on the lights one at a time.
  • The more lights the brighter it will be.
  • Color Knob so you can change the color of the light to add even more lighting effects.
  • Rechargeable by a USB cord or use the USB adapter power supply to recharge the light pen.
  • Has a clip to hang off a short. But could come with an accessory that acts like a tripod.
  • Different finishes to match peoples phones. Chrome, White, Black

write_light_pitch_01 write_light_pitch_02 write_light_pitch_03 write_light_pitch_04 write_light_pitch_05 write_light_pitch_06

My Super Train

I’m inspired by Elon Musk and he’s rethinking our transportation future. So here’s the start of the train system I’m designing. I’ll call it the Zip Train for now.

image

I’ll post a full breakdown of the project soon.

Print Roller

This is a print roller. You can choose from a full black ink or a CMYK cartridge. The inks come in two forms permanent and temporary for that graffiti that shouldn’t stick around. A larger paint size roller version is also available.

You can upload any digital image you want via WiFi or Bluetooth from your computer or phone. Pick a corner and start rolling, working your way around the picture. The roller feet on either end of the print head and the accelerometer keeps track of your position. Audio feedback lets you know if you’re going too fast but it can add to the effect if you are going for something weathered.  There’s also a progress bar so you can monitor how much more of the image you have to roll out.

(NOTE:) This is just an idea, but wouldn’t it be kind of cool?

Think you can make this happen?  Click here.

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