I think we are already use to the idea, we just didn’t realize it. 

Most good video podcasts last 3 to 7 minutes.  Then the next day or week you get another.  After all how many commercial breaks are there in an hour show?  About 5 or 6 and each show segment is already about 3 to 7 minutes (depending on how popular a show is and where they want to put a cliff-hanger.  Then there might be more breaks.)

But here’s the great thing about podcast and each episode only lasting say 5 minutes.  I could watch 5 or 6 different podcasts and get much more information and entertainment in less time.  Now if they will just make commercials relevant to my needs then advertising would be useful to me and to the advertiser.

When shows aren’t trying to fill an hour or umm 45 minutes because of the commericals.  They put more concise information in the show whether it’s plot or DIY information.  I’m finding myself more bored when a character walks endlessly down a hall, around corner, down stairs, down another hall, just to bump into a cat; I hit the fast forward button.  Oh yeah I feel the same way about DVD menus!  I’ll save that for later.

I know I’ve made this error in my own films, I won’t anymore or I’ll try not too.