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I think we are already use to the idea, we just didn’t realize it.
Most good video podcasts last 3 to 7 minutes. Then the next day or week you get another. After all how many commercial breaks are there in an hour show? About 5 or 6 and each show segment is already about 3 to 7 minutes (depending on how popular a show is and where they want to put a cliff-hanger. Then there might be more breaks.)
But here’s the great thing about podcast and each episode only lasting say 5 minutes. I could watch 5 or 6 different podcasts and get much more information and entertainment in less time. Now if they will just make commercials relevant to my needs then advertising would be useful to me and to the advertiser.
When shows aren’t trying to fill an hour or umm 45 minutes because of the commericals. They put more concise information in the show whether it’s plot or DIY information. I’m finding myself more bored when a character walks endlessly down a hall, around corner, down stairs, down another hall, just to bump into a cat; I hit the fast forward button. Oh yeah I feel the same way about DVD menus! I’ll save that for later.
I know I’ve made this error in my own films, I won’t anymore or I’ll try not too.
Very insightful. It’d be kind of cool if commercials had storylines that would develop over the course of a show, and maybe even longer storylines that developed over the course of a TV season. That might keep people interested and talking about it.
I totally agree! In fact 2 weeks ago Nissan missed a chance to do something cool with their ad for their 2008 Rogue.
I liked that Nissan sponsored most of the show. But, while it was great to watch more “Heroes” with fewer commercials they weren’t worth watching. They had a neat setup up but then when that commercial was done, it started over! Even though they were slightly different, they weren’t different enough. I felt like I was doing a double take.
They could have used that cool city they built to tell all these different stories but they didn’t, I think I even got mad. I felt ripped off in a way…
So they blew it. Missed opportunities like that make me think the creative people who make this stuff up aren’t that creative or they hit many road blocks pitching the idea to people who didn’t want to take a chance.